Statement from G.I.Joe’s New Brand Manager at Hasbro Mark Weber!
There may be some glimmer of hope for the future of the G.I.Joe Brand after all. In a statement from the new G.I. Joe Brand Manager Mark Weber, we find that their may be G.I.Joe toys at retail in 2015. Check out the latest below and share your thoughts after the JUMP!
(Source: gi joe collectors club magazine)
“For the most part, our biggest plans will be centered around future entertainment – the kind of stuff I can’t talk about just yet. We are finalizing our 2015 plans and expect to deliver a lineup constructively similar to 2014 – with popular characters and vehicles, as well as a few NEW Surprises. If things go as planned, we will have an update to reveal at JoeCon in Springfield.”
“We want to have stronger, more consistent dialogue with the collectors and fans. We want collectors to have NEW vehicles and playsets to energize the brand to a new generation of kids and a fantastic new feature film that is faithful to the soul of the brand (action, fun, weapons, vehicles). Two things I want to prioritize right away – I want to enable and simplify army building for Collectors, and I want the file cards to be brilliant for our characters.”
