In a thrilling development for animation enthusiasts and toy fans alike, Hasbro, a titan in the toy and entertainment industry, has recently filed a trademark application for a brand-new M.A.S.K.: Mobile Armored Strike Kommand animated series. This move, officially registered with the United States Patent & Trademark Office under USPTO Number: 98381363, signals a potential revival of the beloved franchise.
The trademark, encompassing the full name ‘M.A.S.K. MOBILE ARMORED STRIKE KOMMAND‘, is described as covering ‘Entertainment services, namely, an on-going animated series for children featuring children’s entertainment provided through television, satellites, radio, audio, video, electronic media, and computer networks’. The application, dated January 30, 2024, is a significant hint that Hasbro, Inc. is gearing up to bring the M.A.S.K. series back into the spotlight.
This intriguing development comes after the company allowed its 2015 animated series trademark to lapse in 2020, raising questions about the future of the series. However, it’s important to note that the filing of a trademark doesn’t guarantee the launch of an animated series, as seen in Hasbro’s past endeavors.
Previously, in 2021, Hasbro had announced multiple projects under the G.I. Joe franchise, including a live-action series centered on Lady Jaye and a new attempt at a G.I. Joe animated series. These projects were initiated following the activation of several G.I. Joe trademarks but unfortunately did not come to fruition. A similar fate befell the planned Micronauts animated series for Hasbro’s Hub TV.
Fans of M.A.S.K. and action-packed animated series are eagerly awaiting further announcements, hoping this trademark application is the precursor to an exhilarating new chapter in the M.A.S.K. universe.