RADIOACTIVE SHELVES: When the Neon Toys of the ’90s Took Over Our Childhoods

There were fluorescent greens, nuclear yellows, radioactive oranges and enough electric blue plastic to make a blacklight jealous. To adult collectors raised on the military greens of early G.I. Joe, some of those toys eventually became punchlines. But to a kid standing in Toys “R” Us? They looked incredible. Perhaps no line represents that transformation better than G.I. Joe Battle Corps. By 1993, Hasbro had grouped most of its standard Joe assortment under the Battle Corps banner while simultaneously experimenting with Mega Marines, Star Brigade and increasingly science-fiction-heavy concepts. Hasbro…

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