“The Birth of an American Icon: The G.I. Joe Figure of 1964”
In the mid-20th century, a toy was created that would not only become a beloved icon but also change the way children played and interacted with their toys. The year was 1964, and Hasbro introduced a revolutionary action figure called G.I. Joe, based on the U.S. military. This toy would not only capture the hearts of children but also set a new standard for the toy industry. In this blog post, we’ll take you on a journey through the creation and success of the original G.I. Joe figure and explore…
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